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Hello Again! - With What Opel Returns

2024

Video: Hello Again! - With What Opel Returns

Video: Hello Again! - With What Opel Returns
Video: ВЕДЬМА И ВАМПИР. 1 серия ДИТЯ ВАМПИРОВ / сериал с куклами 2024, March
Hello Again! - With What Opel Returns
Hello Again! - With What Opel Returns
Anonim

By the end of the year, two dozen dealers will begin to sell Opel. For four and a half years the brand was absent in our market. During this time, her owner changed - from the American GM to the French PSA - and things went better financially.

The decision is just as joyful, just as dubious. In 2012, Citroen and Peugeot together sold 77.3 thousand cars with us, six years later - only 9.2 thousand. What are the chances of Opel firing?

Of the trump cards - only the unbridled optimism of the French.

Despite the nasty sales, they are bringing to us expensive (but very beautiful!) News: Citroen C3 Aircross, Peugeot 3008 and 5008, on the way Peugeot 508 and Citroen C5 Aircross. Opel from the same series: doomed to unit sales, but enhances the effect of presence.

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The PSA Alliance is already actively looking for dealers in Russia. In the first wave - 17 major cities in the European part of the country. The company welcomes both the centers that have already worked with Opel and new partners. But Opel will not stand in the same showrooms with Citroens and Peugeot - this is a firm position of the representative office.

Cons, and with them, doubts, too much. Part of Opel fans scared off in 2015, sharply curtailed the business. After-sales support did not disappear, but psychologically such a quick departure affected many. Yes, and there is nothing to turn potential buyers into your faith, because the brand is restarted with models that have nothing to do with previous Opels.

Zafira Life and the van based on it Vivaro belong to the commercial segment. These are clones of the Citroen and Peugeot models produced in Kaluga. Opel added to them without the slightest problem. One catch: chevrons and lions are sold in small volumes, and a newcomer from Rüsselsheim will have even more modest sales - Opel has neither experience nor reputation in the Russian commercial segment.

Customers can be lured by price, but it is unlikely to be lower than that of the "French". The mid-size crossover Grandland X will be taken from Europe. Imported Peugeot 3008 costs from 1.8 million rubles and last year found a total of 1320 fans. With front-wheel drive: neither he nor the soplatform Grandland has a full drive. And for this money, Koreans and Japanese already offer four-wheel drive. And if Peugeot can be bought for the design, then Opel does not have it either.

Opel Vivaro
Opel Vivaro

Opel Vivaro Opel Vivaro

Opel Zafira Life
Opel Zafira Life

Opel Zafira Life Opel Zafira Life

Opel Grandland X
Opel Grandland X

Opel Grandland X Opel Grandland X

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