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Tragic, bloody and full of hope turned out to be the year 1970 on Earth. Youth riots came to naught, played the last chords of the idols of the "flower children" - Jimmy Hendricks and Janice Joplin, The Beatles broke up. The United States continued to bomb Vietnam. The USSR celebrated the 100th anniversary of Lenin and launched a lunar rover. Palestinian terrorists blew up a dozen aircraft. Mao Tse-tung openly accused the Kremlin of creating a fascist dictatorship. And people continued to sing, fall in love, give birth to children - in general, to ridicule big-time politics in every possible way. So William Davidson (also known as "Willy G."), the grandson of one of the founders of Harley-Davidson and its newly-made designer, came up with one idea.
At that time, the company belonged to a large engineering concern AMF. What was it about pluses (relax, dude, they won’t let you get burned out, they will always give some money), and minuses (what? What kind of “enthusiasm” is there? We, young man, MAKE MONEY, and put your puppy enthusiasm into yourself) With this approach at first circulations went up sharply (production expanded, and prices were reduced), and then with the same agility - down (the quality fell by nowhere, and the pressure from the Japanese is getting stronger). And decadent moods crawled in society with reasoning on the topic: “Do we need our own motor industry?”
